Chamber members were the first to see the latest Atlantic City advertising campaign to get valuable industry insight for their organizations. The Atlantic City Alliance revealed their new Spring/Summer “DO AC” campaign and wanted the local business community to get the first glimpse at their latest efforts.
Liza Cartmell, President of the ACA, introduced their newest campaign following an industry-wide progress update from other key organizations including the Casino Reinvestment Development Authority and the Atlantic City Convention and Visitor’s Authority.
Following this announcement, the ACA launched the “Do AC” spring/summer campaign with a media tour to Atlantic City’s key markets including Northern NJ, Philadelphia, Baltimore and New York. The results included national stories on the “Do AC” campaign including the Associated Press, USA Today, Washington Post, Miami Herald, CBS Radio and NBC TV affiliates around the country. The AP headline reads, “New Atlantic City Ads: Do AC and Do It Now!”
ARTICLE: Associated Press / The Washington Post
ARTICLE: NBC 40
ARTICLE: The Press of Atlantic City
BLOG: Atlantic City Weekly